Viral campaign sent to PR contacts promoting awareness of a secret online lingo.
Social media campaigns, utilizing custom applications, graphics and video.
Fashion and Friendship postcards handmade and mailed in Paris, France.
Redmond magazine cover tip with a t-shirt give-away via a landing page.
Mac Directory and MASK magazine Ads, targeting parents' protective instincts.
Branding campaign for National Top 40 singer-songwriter Nathan Whitt.
PC World and Macworld magazine Ads alerting parents of online identities.