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Viral campaign sent to PR contacts promoting awareness of a secret online lingo.
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Social media campaigns, utilizing custom applications, graphics and video.
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Fashion and Friendship postcards handmade and mailed in Paris, France.
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Redmond magazine cover tip with a t-shirt give-away via a landing page.
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Mac Directory and MASK magazine Ads, targeting parents' protective instincts.
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Branding campaign for National Top 40 singer-songwriter Nathan Whitt.
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PC World and Macworld magazine Ads alerting parents of online identities.